2012-06-26

Think Simple アップルを生み出す熱狂的哲学/ ケン・シーガル （Insanely Simple-The Obsession That Drives Apple's Success- Ken Segall）


Insanely Simple-The Obsession That Drives Apple's Success- Ken Segall
(Think Simple アップルを生み出す熱狂的哲学)
読了。


久々読みふけってしまった。
もうこんな時間か・・・！

この本、世の中に足りないもののリストのようだ。

Simpleであるということは徹底が必至。
思いついた時に思うようには機能しない。
Complexであることのほうが楽で理性的であることのほうが時として多いが、
常識に問いかければ解はいずれSimpleに行きつく。
むずし。


本文は著者がApple、いやスティーブ・ジョブズとの仕事の中で蓄積されてきた経験と紡ぎだされたSimpleの力を多数のエピソードを引用しながら展開されている。

Think Different


Think Different Campaign-Steve Jobs Narrative Ver.-


Think Different Campaign-Full ver.-






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Thanks,
まえだ :-)
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